Section 1: Why Product Independence Is BeneficialModerator Tom LeBlanc, editor of Commercial Integrator, talks to Almo Pro AV director of business development Brian Rhatigan about the business risks of being too product revenue dependent and why Almo launched nobox.
Section 2: Adding Product Independence to Digital Signage Sales
Jim Nista, senior director of content creation services for Almo Pro A/V, will talk about a more product agnostic approach to digital signage sales that will actually help integrators better connect with their customers’ visions.
Section 3: Programmed for Service Revenue
Eric Olson will talk about how, using nobox, integrators can package things like control and DSP programming in a more forward-thinking and revenue-balanced way.